вторник, 12 януари 2010 г.

Новите правила на бизнес блоговете


Електронна книга на Linas Simonis в 30 страници.

Съдържание:
New Rules Of Business Blogs 
Blog Evolution 
Why do You Need to Learn the New Business Bloging Rules 
What is a Business Blog? 
What are the Differences Between Business Blog and Corporate Blog? 
Why Managers Must Have a Business Blog 
Old Blog Rules – the Rules of "Creating Buzz" 
Ages of Development of Choices 
The Old Rules of Business Blogs 
What's Wrong With the Business Blog 1.0 Rules? 
Old Rule of Business Blog: Post Frequently 
Holiday Test 
An Old Rule of Business Blog: the Post Must Be Short 
The Old Rule Of Business Blog: You Must Link 
The New Rules Of Business Blogs 
The New Rule of Business Blog: Content Must Correspond to Your Business Strategy 
Attention! Beware of the Advertising Agencies! 
The New Rule of Business Blog: Focus on Your Idea 
Is Blog Similar to a Column in the Newspaper?! 
About Comments 
Traffic vs Prospects 
Exception: Celebrity Blog 
Acknowledgments 
About the Author 

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